Twitter’s e-mail was awesome.
Why?
1) I opened it.
2) I read through it.
3) It provoked my attention.
Twitter is so good. I can’t decide whether to even hold this against them.
Other questions that I’m wondering:
The Twitter team sent out an e-mail to Twitter’s users (Subject: “Update: Twitter Apps and You”) and posted a few updates about Twitter’s evolution on its official blog (e.g., The Evolving Ecosystem or A Better Twitter.) Each presents information about Twitter’s growth and changes but uses slightly different language to communicate or emphasize certain points. Does that make sense – should the same information be found in one place? Or, even if the varied perspectives/distribution methods are valid, is cross-referencing appropriate?